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financial plannersWelcome to Sacramento AWTR. We are an Investment Website that has a thorough understanding of the “pitfalls” individual investors fall into when brokers and financial advisors disregard their client’s individual needs, financial situation and ability to assume risk.

Participation in securities litigation consulting and serving as an expert witness has shown that too often, brokers and financial advisors are under tremendous pressure by their firms to “perform” and generate revenue (sell products and services) for their firm. You can trust that the clients’ best interest should always comes first.

An Ethics Code:

Integrity

We shall offer and provide professional services with integrity. In deciding what is right or wrong, you can rely on our integrity as the appropriate touchstone. Integrity demands honesty and candor, which must not be subordinated to personal gain and advantage. Within the characteristic of integrity, allowance can be made for innocent error and legitimate differences of opinion; but integrity cannot co-exist with deceit or subordination of one’s principles. Integrity requires us to observe not only the letter but also the spirit of this Code of Ethics.

Objectivity

We shall be objective in providing professional services to our clients. Objectivity requires intellectual honesty and impartiality. It is an essential quality for any professional. Regardless of the particular service rendered or the capacity in which a financial planner functions, we will protect the integrity of our work, maintain objectivity and avoid subordination of our judgment that would be in violation of this Code of Ethics.

Competence

We shall provide services to our clients competently and maintain the necessary knowledge and skill to continue to do so in those areas in which we are engaged. We are competent only when we attain and maintain an adequate level of knowledge and skill, and apply that knowledge effectively in providing services to our clients. Competence also includes the wisdom to recognize the limitations of that knowledge and when consultation or client referral is appropriate.

Fairness

We shall perform professional services in a manner that is fair and reasonable to our clients, principles, partners and employers, and shall disclose conflict(s) of interest in providing such services. Fairness requires impartiality, intellectual honesty and disclosure of conflict(s) of interest. It involves a subordination of one’s own feelings, prejudices and desires so as to achieve a proper balance of conflicting interests. Fairness is treating others in the same fashion that you would want to be treated and is an essential trait of any professional.

Confidentiality

We shall not disclose any confidential client information without the specific consent of the our client unless in response to proper legal process, to defend against alleged charges of wrongdoing by us in connection with a civil dispute between us and client. A client, by seeking our services, may be interested in creating a relationship of personal trust and confidence. We understand that this type of relationship can only be built upon the understanding that information supplied to us by our clients with be confidential. In order to provide the contemplated services effectively and to protect the client’s privacy, we shall safeguard the confidentiality of such information.

Professionalism

Our conduct in all matters shall reflect credit upon the profession. Because of the importance of the professional services we provide, there are attendant responsibilities to behave with dignity and courtesy to all who use our services, fellow professionals, and those in related professions. We also intend to cooperate with the other professionals to improve the quality of our services.

Diligence

We shall act diligently in providing professional services. Diligence is the provision of services in a reasonably prompt and thorough manner. Diligence also includes proper planning for and supervision of, the rendering of professional services. Two firms that have proven this quality are a Trusted Financial Advisor, Bail Bonds and a Sacto SEO Firm.